Under Amour x Brandon Jennings
NBA player Brandon Jennings has released he’s latest shoe with Under Amour. This is a really amazing achievement from a branding perspective as Under Amour is now a serious shoe manufacturer. Under Amour started originally producing compression garments for various sports and its quite a remarkable jump to take on some of the big shoe companies like Nike and Adidas. They now have a stable of high profile NBA players under the brand and are on the verge of becoming a major player on the basketball shoe industry.
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mergeright posted this
